Email & SMS Marketing

Email Marketing That Generates 30–35% of Your Total Revenue.

Email is your safest, most profitable channel — and the one platforms can't suspend. We build the lifecycle architecture that turns one-time buyers into repeat customers.

What's Included

Every Component, Built For Compliance

A complete service stack for email & sms marketing in the peptide and specialty supplement category.

FEATURE · 01

Welcome Series Build

7-email welcome sequence that educates, builds trust, and drives first purchase — sequenced for the specialty supplement buyer journey.

FEATURE · 02

Cart Abandonment Flows

3-email abandonment sequence with compliance-safe copy and social proof. Typically recovers 12-18% of abandoned carts.

FEATURE · 03

Post-Purchase Sequence

Onboarding, usage guidance, and cross-sell sequences that increase average order value and repeat purchase rate.

FEATURE · 04

Win-Back Campaigns

Re-engagement sequences for lapsed customers. Identifies the right moment and offer to bring high-value customers back.

FEATURE · 05

List Segmentation

Behavioural and purchase-based segmentation ensures every email is relevant to the recipient — improving deliverability and conversion.

FEATURE · 06

Deliverability Management

Domain warm-up, sender reputation monitoring, and list hygiene practices that maintain inbox placement rates above 95%.

Performance Benchmarks

What We Achieve For Our Clients

Rolling averages across active email & sms marketing engagements.

0%
Average email revenue share
0%
Average open rate
Email ROAS
How We Work

The Process From Kick-Off to Scale

01

Platform Audit

Review of your current email platform, list health, deliverability metrics, and existing automation flows.

02

Flow Architecture

Design of the complete email lifecycle: welcome, abandonment, post-purchase, win-back, and broadcast cadence.

03

Copywriting & Production

All email copy written with compliance considerations for specialty supplement categories. Designed and built in your ESP.

04

Launch & Optimise

Flows go live with A/B testing on subject lines and CTAs. Monthly performance review with optimisation recommendations.

Common Questions

Frequently Asked

We work with Klaviyo as our primary platform — it has the most sophisticated segmentation and automation capabilities for e-commerce brands. We can also work with Mailchimp, ActiveCampaign, and Omnisend.

Email programmes deliver meaningful revenue with lists as small as 1,000 subscribers. The economics improve significantly above 5,000 subscribers. We'll assess whether email should be your first or later channel based on your current list size.

Email is more permissive than paid advertising — you're communicating with people who opted in. UK ASA CAP codes and MHRA guidelines still apply, but you have substantially more flexibility to discuss research context and product details.

Yes. Our email service includes full copy production for all flows and broadcasts. Compliance with advertising standards is built into our copywriting process.

Ready When You Are

Get The Audit Before You Spend Another Pound.

A free compliance review, attribution diagnosis, and scaling roadmap — no commitment, no generic sales call.

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